As a digital PR agency with decades of media relations experience, our primary activities include sourcing data, conducting surveys, and creating highly shareable, link-worthy content. We create stories that are so compelling that it’s easy to place them, generating natural earned links that send traffic and search authority to your website. These campaigns also capture the attention of current customers, employees and your industry, boosting social reach and delivering a whole host of secondary benefits.
And we are experts at dealing with the media. For us, digital PR is about so much more than just building backlinks. It’s about forging strong, lasting relationships with journalists and online influencers and using those relationships to ensure we create stories that they want to publish. Our expertise in media relations means your brand is in safe hands when you work with us. We can help you navigate the complex media landscape, handling tricky journalist enquiries, planning for and managing crises, media training your spokespeople, finding your strongest media angles and expertly weaving your messaging into the story.
Our team comprises:
- Scientists, engineers and technologists with deep sector knowledge
- Expert copywriters who have worked for some of the world’s leading newspapers
- Strategists who ensure that all our digital PR activity aligns closely with your business objectives
- Analysts who work hard to identify which campaigns are producing the best results
- SEO experts to make sure your website is working as hard as possible for your business
Our work might include stunts, commissioned research (see the work we did for Xero), thought leadership campaigns (check out our BNP Paribas case study) or press office management and social campaigns (see our award-winning Study Group campaign).
Contact our head of digital PR, Luke, to discuss your digital PR requirements.
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