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Our clients

Multiple audiences

We are well equipped to help our clients reach a broad range of audiences, including stakeholders, healthcare professionals, clinicians, businesses, government, the general public and investors. We use our strong media networks and our deep understanding of how the media operates to secure the exposure our clients need.

Thought leadership

The public’s appetite for informed content from healthcare experts has never been bigger. We help the subject matter experts within our clients gain real opportunities to be heard across the traditional, print, broadcast, online and social media. Over time, this builds to create powerful reputations that deliver true value.


Unique methodology

Our methodology has been developed to ensure that we are able to deliver the results that really matter to your healthcare organisation, whether that’s an improved profile, a larger, more engaged community, or more leads. We continuously measure the impact we are having and adjust activity accordingly to ensure your investment in us delivers.

Crisis communications

Healthcare-sector organisations, which are so critical to the national infrastructure, are particularly vulnerable to crises. We help you anticipate and plan for any crises that might arise, and we work closely with your management team to ensure that your reputation is protected as a crisis unfolds.

Definition’s strategic PR and thought leadership campaigns, targeting a range of diverse audiences across a range of platforms, has helped the Society build trust with members and customers, showing increased engagement through positive net losses, build brand awareness and ultimately delivering record sales results.

Natalie Walker, Head of Marketing Benenden Health

If you’re looking for a healthcare PR agency that genuinely cares about the sector, then get in touch to discuss your requirements.

Contact us